HONG KONG – Cathay Pacific and Zurich Insurance (Hong Kong) have teamed up to introduce a new initiative that allows Cathay members to access a range of insurance solutions while earning Asia Miles. The partnership, branded Protect Daily Lives, Earn Miles, offers Cathay members a selection of general insurance products, including mobile, home, and motor insurance, along with the opportunity to accumulate Asia Miles for each purchase.
In a joint statement, the two companies highlighted that the collaboration aims to provide seamless, comprehensive lifestyle protection for Cathay members, ensuring coverage both during their travels and in daily life. Zurich Insurance (Hong Kong) CEO, Eric Hui, emphasized, “By offering well-rounded protection, we are excited to partner with Cathay to ensure that members are fully covered both in the air and on the ground.”
The partnership leverages Zurich Edge, Zurich’s digital platform that enables companies to deliver tailored solutions to customers through established partnerships. Cathay members can easily upgrade their protection through the Cathay Shop, where they can also access embedded insurance options. As part of the partnership launch, Cathay is offering free screen protection for select products purchased through the platform, available until June 30.
Members who sign up for Zurich’s general insurance products via Cathay’s online platform will earn 1 Asia Mile for every $2 spent. Additionally, they can earn 100 Asia Miles for selecting a lifestyle protection option. This collaboration provides a unique way for travellers to enhance their protection while earning rewards, further strengthening the loyalty offerings of both Cathay and Zurich.